Carbon accounting & tracking for 24/7 clean grids

We are an independent non-profit defining and promoting Net-Zero aligned electricity carbon accounting, enabled by real-time tracking with Granular Certificates.

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The Problem

It’s a cruel irony that the more successful we are in deploying renewables, the harder they are to integrate it into the grid. Current methods for procuring clean energy match supply and demand over a year and large geographical boundaries, resulting in a disconnect between carbon accounting and grid realities and failing to address the hardest hours of decarbonization. Even when claiming to “100% renewable” an organization may still be reliant on fossil fuels for a significant portion of the day, enabling substantial underreporting of real-world emissions, as demonstrated by leading research in Nature. The lack of data about the time of electricity production on Energy Attribute Certificates is a key root cause of this issue. Given that corporates purchase over 50% of the world’s electricity, fixing these carbon accounting issues is crucial for achieving deep grid decarbonization.

The Solution

Granular accounting ensures consumption is matched with clean energy in the same hour from a location where electricity can be delivered and encourages new clean energy supply. This is next frontier of clean energy sourcing and will be enabled by time-stamped Granular Certificates. Robust empirical research from the International Energy Agency, Princeton University, and MIT supports this approach and its various benefits:

  • Enables consumers to drive deep decarbonization of the grid – every hour.
  • Enables the production of clean products, like hydrogen, without any fossil reliance.
  • Provides more transparency by linking production to consumption in ‘real-time’.
  • Supports storage and flexibility by providing a new price signal.
  • Facilitates better risk management by avoiding volatile fossil-based electricity pricing.

3 Strategic Pillars


Organizations that support EnergyTag’s standard include the world’s largest renewable producers and consumers, grid operators, NGOs, start-ups and energy tracking providers: